radio C1

 Tuesday 3rd December 2024

Component 1 - the radio industry 

do now -

1). 1 hour 30 mins 

2).audience and industry 

3).media language and representation

4).1 min a mark 

5). asking how far you agree with the statement 

definitions of the following terms :

. A public service broadcaster (PSB) is a media outlet that provides content for the public good, rather than for commercial gain doesn't need money of government, financed by public money  

.Commercial radio is a for-profit radio station that is funded by advertising and provides a mix of music and speech-based entertainment

.Community radio is a radio station that is owned, operated, and influenced by the local community it serves its non profit 

 .podcast is digital audio file made available on the internet for downloading to a computer or mobile device, typically available as a series, new instalments  of which can be received by subscribers automatically

.DAB radio, or Digital Audio Broadcasting radio, is a digital radio service that uses digital technology to distribute radio stations

.RAJAR stands for Radio Joint Audience Research

.A licensing fee is money paid to buy specific rights from another party , normally annual 

.A Royal Charter is a document that establishes the legal personality of an organization, such as the

BBC, and defines its objectives, constitution, and powers

remit : something that outlines a broadcasters area of responsibility 

.Radio convergence refers to the process by which radio is combined with other media and technologies to create a seamless flow of content 

radio falls into three different categories:

-public service - example : BBC hosts national and local radio stations - funded by the license fee

-community : often not for profit , tend to cover smaller areas and serves the interest of a specific social group , funded from a variety of sources 

-commercial: funded by advertising, often focused on a [articular genre of music and are very popular 

1). BBC radio 1-5 .  radio one : 15-29 year olds   radio two : 35 and older     radio three:35-54

2).to provide impartial news and information , to help people understand and engage with the world around them

3).a standard tv license - £169 usually  

4).radio 4 - news , current affairs , drama , comedy and cultural programming 

5). around about 55 year olds - a more mature audience 

6).

7).

8).global and bower 

9).

10). Ofcome regulates radio in the UK.

Friday 6th December 2024

do now 

1). a media outlet that provides content for the public good rather then commercial gain 

2). advertising

3).current affairs , drama , comedy and cultural programming

4).Ofcome 

5).streaming services , technology advances 

why digital radio?

digital radio is widely used due to the better sound quality and wider access to more stations 

digital technology allows media organisations to offer audiences many ways to experience a programme in addition to listening on a radio: streaming live , listening again via a catch up service , downloading things / podcasts , accessing content on social media platforms. 

podcasts :

now regularly produced by radio broadcasters , offering a chance to download a programme , many offer additional content or edited highlights from the original programme. increasingly podcasts are now produced independently of a radio broadcaster: these include drama series , comedies and factual shows. 

88% of the UK adult population listen to the radio each week. 

commercial vs public are more equal in use 

digital listening is now 72% 

BBC radio 1 saw a decline in listeners 7.9 mil - 7.3 mil 

BBC radio 3 saw a decline 2 - 1.8 mil 

BBC radio 4 saw a decline 9.3 - 9.1 mil 

BBC 5 live saw a decline 5.5 - 5.25 mil

audience appeals:

radio fulfils a range of uses & gratifications for audiences 

entertainment 

information 

The archers

the archers is the worlds longest running radio soap opera 

broadcasted since 1951 it was famously billed as "an everyday story of a country folk" and is now promoted as " a contemporary drama in a rural setting"

one of the original intentions of the programme was to communicate information about modern farming methods to increase food production, as food was still being rationed after WW2 

today it is very carefully researched and is informative about many issues to do with farming, rural issues and wider contemporary social issues 

its drama but a slow-moving , subtle and gentle 

its set in the fictional village of Ambleside

storylines are sometimes serious - e..g rape in marriage , racism , drug addiction, family breakups 

more commonly stories focus on daily rural life - e.g caring for animals, marmalade-making competitions , harvesting crops . 

soap opera conventions :

cliffhangers 

short episodes 

real life issues 

target audience tends to be women 

matriarchs - strong female character 

how can you listen to the archers ?

on the radio 

on the archers podcast 

online on BBC archers sound 

British Forces broadcasting station 

it offers flexibility to others to get a wider target audience in many ways , for example they offer the soap opera on many streaming platforms such as BBC radio 4 or there own personal podcast streaming service or online to attract many people and to gain a bigger audience range by having it on many platforms which overall shares it to many people giving them more fame and attraction. 

                                                                                                                                                 

20/12/24        

do now:

1).
2).   mainly target at women above the ages of 50 

3). aired all week except for Sunday when they have a omnibus 
4).   demographics 

5). to inform educate and entertain 

fans with the archers can interact in many ways for example :

fans can go onto the archers website and engage with the characters , information etc 

fans can follow the archers social media platforms such as twitter , instagram 

fans can listen to podcasts . 

the archers is a big business for the BBC, its the most listened BBC program 

if the BBC was to ever lose their license fee there are certain shows like the archers that is guaranteed people would pay to subscribe to watch it , therefor it important that the producers keep the show fresh , many ways of doing that is introducing new characters of pushing the boundary lines in narratives / plot lines 

for example:

affairs , rape , gay marriage , female vicars  

exam question ideas - why does an audience listen to the archers:

for many of the listeners the archers was a familiar friend which provided a comforting background and until fairly recently there was an unwritten rule that nothing too terrible would ever happen. 

however in recent years there have been more drama and dramatic events 

some of the online audience is global , including British people living abroad .

its a crucial way to keep in touch with the British , rural life - perhaps they may like the peace and a rural lifestyle r want to get away from busy city life. 

cause of twitter , other people listening , being around people who listened , people may know the actors who play the characters , the storylines

uses & gratifications theory 

personal identity : within the different story lines and characters people might feel a sense of familiarity within themself and watch it due to that , because they can relate to it 

entertainment: people might listen to the archers because it entertains them from the boring day to day life and they might be intrigued with the different story lines and watch it

information: the archers might provide people with key information on different social events in life or the reality of things going on in todays society 

social interaction : people can interact with others who watch the archers and socialise with one another on different platforms